Question 1

How is this different from SEO?

Accepted Answer

SEO is about ranking a page so someone clicks it. This is about being one of the three companies an AI names when nobody clicks anything. Some of the work overlaps. The goal doesn't.

Question 2

Is this just SEO with a new name?

Accepted Answer

No. Half of what decides an AI answer is off your website entirely: your profile, your reviews, the directories in your trade, the articles someone else wrote. The usual website audit never looks there.

Question 3

What changes on September 15, 2026?

Accepted Answer

One of the biggest hosting and security companies is changing a default setting. From that date its protection can block AI assistants, and in some cases Google itself, from reading your pages. Nobody gets told when it happens to them.

Question 4

What did Google start reporting in June 2026?

Accepted Answer

Visits that arrive from AI answers, pulled out into a report of their own. Before that they sat buried in your normal search numbers with no way to separate them. It does not fill in the past, so your history starts the day you switch it on.

Question 5

Does any of this matter if I'm mostly word of mouth?

Accepted Answer

Word of mouth still ends in a search. Someone hears your name, asks an AI whether you are any good, and reads what it says. If the answer is thin or wrong, the referral dies there.

Question 6

What do you actually change on my site?

Accepted Answer

Twenty-one specific things, in four groups. Whether an AI can reach your pages at all. How those pages are written. Your profile and the listings that sit off your site. And the measurement. You get the full list, item by item, on the call.

Question 7

What do you need from me?

Accepted Answer

About two hours in total. One call, read-only access to your site and analytics, and one person who can answer questions about what you actually sell.

Question 8

How long does it take?

Accepted Answer

The free report runs itself in about five minutes. Essentials takes ten days, Foundation four weeks, and Rebuild depends on how big the site is. You get the timing on the call, before you pay.

Question 9

Do you need access to my website?

Accepted Answer

For the report, no. We can do all of it from the outside. For the fixes we need either access or someone on your side who can apply them, and we will tell you which items you can do yourself.

Question 10

What if my site is on Wix, Squarespace or WordPress?

Accepted Answer

All three are fine. Most of the twenty-one items are content and settings, not code. Where a platform genuinely blocks something, we say so on the call rather than after you have paid.

Question 11

Do you write content?

Accepted Answer

We rewrite what is already there so an AI can quote it, and we write the missing answers to the questions your buyers ask. Foundation includes three months of articles on top of that. What we don't do is publish for volume: a post nobody asked for is a post nothing quotes.

Question 12

What does it cost?

Accepted Answer

Essentials is $1,600 and Foundation is $5,000, one-time. Cadence is the monthly plan, $390 a month, cancel any time. All of it is on the pricing page. Rebuild carries no figure: two locations and fourteen are not the same job, and a price given before anyone has seen the work is one we would take back.

Question 13

Can't I just do this myself?

Accepted Answer

Partly, yes, and we will tell you which parts on the call. Three of the twenty-one items take an afternoon each and you do not need us for them. The slow part is working out which questions your buyers really ask, and which fixes matter in which order.

Question 14

You're new. Why should I trust you with this?

Accepted Answer

You shouldn't, on our word alone. So we made it checkable. The test at the top of this page runs on an AI we do not control. You can run the free report right now without speaking to anyone, and a full sample report is public. Look at those first.

Question 15

What if AI never names us anyway?

Accepted Answer

That can happen and we'd rather say so. Nobody controls what these systems say. Anyone guaranteeing you a place is either lying or doesn't understand how they work. What we can do is make sure nothing on your side is what's stopping it.

Question 16

Who owns the work?

Accepted Answer

You do: the report, the changes, the tracking. None of it is locked to us and no subscription is required. Cadence, the monthly plan, is the one thing billed on a repeat, it is optional, and you can cancel it any time.

Question 17

What's the guarantee?

Accepted Answer

Everything on your list, or you don't pay for it. The free report produces the list; if we can't complete an item on it, that item comes off the invoice. We guarantee our work, never what an AI decides.

Question 18

What happens on the call?

Accepted Answer

Twenty minutes. Run the free report first and we'll have read it too, so we open with what it found rather than with questions. You leave knowing which tier you need, and whether you need one.

Most of what an AI says about you was not written by you.

Why this one decides the rest

Find out whether you're through this gate.

How visible is your site?

Your free scan is a starting point. The walkthrough is where it turns into a plan.